Quick recap

The team discussed their personal and professional progress, with a focus on the use of AI tools for content creation and marketing. They explored various AI tools like Chat GPT, Harpa Chrome extension, Capcut, and ChatGPT for generating images, videos, and scripts, and how to effectively use them for their projects. The team also discussed strategies for approaching different perspectives, finding thought leaders, and experimenting with AI tools for better results.

Next steps

• Scott to complete the course over the weekend and start marketing efforts.
• Boderick to do a brain dump of his expertise and use ChatGPT to expand on the content for his platform.
• Sissi to test different titles and frameworks for her program using ChatGPT.
• All participants to explore Runway.ml for creating AI-generated videos and images.
• All participants to consider using CapCut for video editing and script generation.
• All participants to share their progress in the Telegram group throughout the week.
• All participants to experiment with different thought leaders’ perspectives in ChatGPT for content creation.

Summary

Casual Meeting and Week Discussion

Yifat, Scot, and Lauryn had a casual meeting, with Yifat starting the recording. They discussed their week, with Scot admitting he hadn’t accomplished much but was busy with various tasks. Yifat then moved on to the topic of ‘wins’, but no specific achievements were mentioned in the transcript. The conversation ended with Yifat expressing excitement for the participants.

Exploring AI and Real Estate Solutions

Scot discussed his decision to join a new group called Reverse Flipping, which helps people in difficult real estate situations. He also mentioned his plans to use AI for his videos, as he is a private person and doesn’t like social media. Yifat encouraged him to use the AI service she had sent him a video about. Lauryn shared her struggles with technology but expressed optimism about her progress in scripts for the planner course and outreach for service dog doula. Boderick shared his win of starting over with a new platform, focusing on content rather than layout. He expressed his intention to use AI to generate more content once he has the lead content in place. Yifat emphasized the importance of knowing how to ask questions effectively when using AI services.

ChatGPT, Content Creation, and Updates

Boderick and Yifat discussed the use of Chat GPT for content creation, with Boderick expressing a desire for the platform to layer in additional content based on his input. Yifat also mentioned the need to improve the platform’s ability to understand different perspectives. Sissi shared her two wins, including a successful meeting with a potential client and a significant increase in views on her content. Yifat encouraged everyone to join the Telegram group to stay updated on the team’s progress.

Mastering AI Content Creation Techniques

Yifat explained the workings of AI, emphasizing its tendency to “hallucinate” or make up information regardless of its accuracy. She advised the team to provide AI with their own content or base material to work with, and to frame their questions in a way that would yield the desired results. Yifat also suggested that the team should test their titles and content with ChatGPT, a tool that can generate more desirable and unique content. She provided examples of how to structure questions for ChatGPT, using the framework of Rory Sutherland. The team agreed to try this approach and to conduct a “brain dump” of their program ideas before using ChatGPT.

Telegraph Chat and ChatGPT Discussion

Yifat, Boderick, Sissi, and Lauryn discussed the creation of a telegraph chat for their project. Yifat emphasized the importance of understanding the context and emotions behind the content, rather than judging it as right or wrong. Sissi shared her experience with ChatGPT, noting that the free version provided less detailed responses. Yifat suggested trying the paid version for better results. The team also discussed the need for creativity and experimentation in their project, with Yifat encouraging them to try different perspectives and approaches.

Harpa Chrome Extension for Testimonials

Yifat demonstrated how to use the Harpa Chrome extension to summarize and analyze video testimonials. She showed how to use the extension to craft testimonials in different styles, such as Alex Hermosis, Simon Senic, and Rory Sutherland. Yifat emphasized the importance of understanding the audience and tailoring the message accordingly. Sissi expressed interest in using this method for her clients and requested a copy of the system. Yifat agreed to provide this and also suggested using a simple tracker template as a lead magnet. The team also discussed the potential use of Chat GPT for specific tasks.

Creating Valuable Content and Exercises

In the meeting, Yifat guided Sissi and Boderick on how to create valuable content for their platforms. Yifat suggested using a 5-step framework, developing exercises, and creating a 7-day course. She also recommended leveraging affiliate programs and tapping into existing content on Amazon. Yifat shared her own experience of changing her LinkedIn profile to better showcase her services. Lauryn, who was present, expressed her struggles with time management and her ongoing content creation for her husband’s audience. By the end of the meeting, Boderick felt more confident in his path forward, while Lauryn was looking forward to the week of Christmas to focus on her content creation.

Exploring AI Tools for Content Creation

Yifat shares information about various AI tools for creating images and videos, including Night Cafe for generating images, Runway for animating images and creating short videos from text prompts, and Live Portrait for animating still images. She demonstrates some of Runway’s capabilities, such as animating her own images and creating short video clips from text descriptions. Sissi expresses interest in finding videos depicting someone vomiting, which Yifat does not directly address. The discussion focuses on exploring the potential of these AI tools for content creation.

Exploring Capcut for Video Editing

Yifat introduces Capcut, a video editing tool with AI capabilities like generating scripts, adding captions, and creating videos with avatars or AI voices. She suggests Scott could use it to market his course after completing it. Lauryn is interested in trying Capcut based on Yifat’s recommendation, as her husband has been using it. Yifat demonstrates some of Capcut’s features like AI voice generation and avatar videos, noting that while AI-generated, they are popular on platforms like YouTube. The group discusses potentially using Capcut’s AI tools for creating marketing videos and content.

Finding Thought Leaders and Comedians

Yifat, Boderick, and Lauryn discussed strategies for approaching different perspectives and finding thought leaders in their field. Yifat suggested using ChatGPT to find 10 different thought leaders and mentioned several names, including Rory Sutherland, Dan Ariely, Cody Sanchez, Steven Burlett, and Michaela Peterson. She also recommended using comedians like Ricky Gervais and Jimmy Fallon, and thought leaders like Brene Brown and Adam Grant. Boderick agreed on the importance of finding content leaders and thought leaders to bounce ideas off of. Lauryn asked for advice on who to include in their approach, and Yifat provided several suggestions. The team ended the conversation with a plan to try out Yifat’s suggestions before the weekend.

Exploring ChatGPT and Sharing Progress

Yifat explained the functionality of ChatGPT, likening it to a computer that calculates multiple options, but the final decision lies with the user. She emphasized that there’s no right or wrong, just trial and error, and the user’s experience and goals determine the best outcome. Yifat encouraged the team to experiment with ChatGPT, share their progress, and not be afraid to make mistakes. The team was also reminded to use the Telegram platform for sharing and collaboration.