We’re going to build a persona for each level of content:

AI PROMPT:
Open the same chat from yesterday and enter this into ChatGPT / Claude / Gemini:

20 Common Fears & Frustrations Prompt

Give me 20 commonly used phrases that people use when describing their frustrations with [Insert Niche Problem], that  [Insert Persona] echoes in her own head

FRUSTRATION LADDER

We are doing an exercise called the ladder of tangibility to identify the specific lived scenarios that [Insert Persona Name] experiences throughout her day-to-day life.  We identify these using sensory detail.

We use a nested structure. Like this:

–   She has a frustration

    –   Leading to this problem

        –   Causing this other problem

            –   Resulting in this lived sensory experience

Example:

She doesn’t feel confident about her offer

– So she doesn’t speak up when she’s with someone who could help

— So she misses major business opportunities

— So she doesn’t scale her revenue up

—- So she ends 5 years down the road, treading water with her business exactly where it was before. 

What should I talk about – Content creation prompts.

Enter this into the Ai of your choice:

We use a framework of three levels of content for a [your role], focusing on the audience’s perspective and their journey towards [their desired outcome] through [your specific solution]. We’ll use language similar to your example for each level.

Level 1: Awareness
The goal of this content is to attract people who want to achieve [the outcome you provide] but aren’t aware that [your specific way] can be a powerful vehicle for [what they want]. It aims to open their eyes to the unexpected potential of [the outcome you deliver].

Level 2: Consideration
The goal of this content is to educate people who are intrigued by the idea of using [your specific solution] on why working with you is the best path to achieving lasting success. It should make them eager to learn about my unique approach and expertise

Level 3: Decision
The goal of this content is to guide committed clients in implementing your strategies to achieve their financial freedom goals. It should address common challenges that arise, provide actionable solutions, and reinforce why our agent’s approach leads to long-term success.

Let’s create level 1 content ideas that address all the 20 commonly used phrases that [Insert Persona Name] might echo in her head when thinking about her frustrations with [your niche]

Next prompt:

Let’s create level 2 content ideas that address all the 20 commonly used phrases that [Insert Persona Name] might echo in her head when thinking about her frustrations with [your niche]

Next Prompt:

Let’s create level 3 content ideas that address all the 20 commonly used phrases that [Insert Persona Name] might echo in her head when thinking about her frustrations with [your niche]

Now, let’s create Desire content, painting the dream:

DESIRE LADDER

We are doing an exercise called the ladder of tangibility to identify the specific lived scenarios that [Insert Persona Name] experiences throughout her day-to-day life.  We identify these using sensory detail.

We use a nested structure. Like this:

–   She would have this benefit

    –   Leading to this benefit

        –   Causing this other benefit

            –   Resulting in this lived sensory experience

Example:

She doesn’t feel confident about her offer

– So she doesn’t speak up when she’s with someone who could help

— So she misses major business opportunities

— So she doesn’t scale her revenue up

—- So she ends 5 years down the road, treading water with her business exactly where it was before. 

Let’s create level 1 content ideas that address all the 20 commonly used phrases that people use when describing their desires to [Insert Niche Goals] , that [Insert Persona Name] echo’s in her own head.

Next Prompt:

  

Let’s create level 2 content ideas that address all the 20 commonly used phrases that people use when describing their desires to [Insert Niche Goals] , that [Insert Persona Name] echo’s in her own head.

Next Prompt:

  

 Let’s create level 3 content ideas that address all the 20 commonly used phrases that people use when describing their desires to [Insert Niche Goals] , that [Insert Persona Name] echo’s in her own head.

Creating Myth Content:

For each of  [Insert Persona Name] frustrations content ideas, give me a beliefs they have about [your niche] and why they’re wrong

For each of  [Insert Persona Name] Desires content ideas, give me a beliefs they have about [your niche] and why they’re wrong 

let’s Make it your own

Open the Google Spreadsheet for creating authority content, make your own copy and start filling it up