Turn Your Content Into Cash
In just an hour a month
Bonus Day
Worksheet
Have a question for Yifat?
| Step | Action | Details | Tips/Notes |
| 1 | Identify Target Audience | Use AI to brainstorm related terms, synonyms, and industry jargon | Focus on your “Sarah” persona and their pain points |
| 2 | Create Keyword List | Develop primary and secondary keywords and hashtags | Use AI tools to expand your list |
| 3 | Join Relevant Communities | Find groups and forums where your target audience gathers | Look for active communities on various platforms |
| 4 | Become a Problem Detective | Search for pain points and issues in these communities | Use search terms like “I’m looking for”, “I’m struggling with”, etc. |
| 5 | Analyze Conversations | Identify opportunities where you can provide genuine value | Ask yourself if you can help with existing services or content |
| 6 | Engage Authentically | Use the engagement ladder: Like, Comment, Ask Questions | Show empathy and share relevant personal experiences |
| 7 | Provide Value | Offer helpful tips or advice in comments | Don’t sell or promote services directly in public comments |
| 8 | Move to Direct Messages | Ask permission to share resources or further information | Only move to DMs if you can genuinely add value |
| 9 | Share Free Resources | Provide valuable content without immediate expectation of return | This could be blog posts, videos, checklists, etc. |
| 10 | Follow Up | Check if the resource was helpful and if they need anything else | Build relationships, don’t push for immediate sales |
| 11 | Create Content Based on Insights | Use common questions and pain points to guide content creation | This improves relevance and engagement of your content |
| 12 | Implement Piggyback Technique | Find influencers in your niche who “post and ghost” | Works well on any platform |
| 13 | Engage with Influencer Content | Add value in the comments of influencer posts | This exposes you to their audience |
| 14 | Optimize Your Profile | Ensure your profile has all necessary information | Make it easy for people to learn about you and your services |
| 15 | Develop an Engagement Plan | Set aside time for regular engagement (e.g., 30 mins morning and night) | Consistency is key for building relationships |
| 16 | Post Your Own Content | Create and share valuable content on your own profile | This establishes your expertise and authority |
| 17 | Engage After Posting | Spend time engaging with others after you post | This can increase views and engagement on your own content |
| 18 | Nurture Relationships | Show genuine interest in others’ progress and challenges | Don’t make every interaction about your services |
| 19 | Offer Paid Consultations | Have a system in place for those who want more in-depth help | Use tools like PayPal or Stripe for easy payments |
| 20 | Track and Analyze Results | Monitor which strategies are most effective for your audience | Adjust your approach based on what works best |
Tips for Efficiency:
- Use AI tools to help with keyword research and content ideas
- Batch your engagement sessions to save time
- Repurpose content across different platforms to maximize reach
Cautionary Notes:
- Avoid being pushy or salesy in public comments
- Don’t give away too much for free; know when to transition to paid services
- Be careful not to spread yourself too thin across too many platforms
- Always provide value before asking for anything in return
Remember, the goal is to position yourself as a trusted advisor rather than a pushy salesperson. By consistently providing value and building genuine relationships, you’ll naturally attract business opportunities over time.